Master of Your Domain: How To Choose Your Head of Cultivation
For a cannabis cultivator to be successful, it takes a lot more than deep pockets, state-of-the-art equipment, and good intentions. At the heart of any operation, it is essential to have a dedicated and knowledgeable staff, especially when it comes to the team members who are in direct contact with the plants. Growing cannabis on a commercial scale is an intricate and challenging task, so it’s safe to assume that the person in charge needs a healthy amount of expertise, a strong dose of intuition, and a never-ending commitment to quality. With that in mind, how does one ensure that when hiring the head of the cultivation team they find the “cream of the crop,” so to speak? Jesce Horton of LOWD. Photo: Sam Gehrke “When someone is starting a venture, if anyone calls themselves a master grower, be extremely leery,” said Jesce Horton, CEO and Co-Founder of LOWD in an interview with MG Magazine . “The reason why so many people like myself are skeptical of that title is because the ...